Author name: camms

Sustainable, long-term value creation must be a top priority for businesses when establishing a robust strategy. Take the all-important ESG (Environmental, Social, and Governance) strategy for example: interest in how the private sector satisfies ESG concerns has grown exponentially as customers, investors, and regulators demand more transparency on how businesses impact society and the environment.

Traditionally, a common misconception has pervaded the corporate world: making money is the main purpose of a business – a short-sighted view that holds little weight in 2022. Empowered by the internet, today’s ethically conscious society demands products and services that put people and the planet ahead of profits. This has prompted the revival of